News Summary
Texas A&M International University (TAMIU) achieved remarkable recognition by winning seven national awards at the 12th Annual Education Digital Marketing Awards. This prestigious competition, held on July 31, 2023, showcases excellence in educational marketing, with a panel of experts evaluating over 1,000 entries from institutions nationwide. TAMIU’s innovative campaigns, like ‘Release the Quacken’ and ‘Dusty’s Glow-Up,’ highlight the university’s commitment to creativity and community engagement.
Texas A&M International University Shines at the Annual Education Digital Marketing Awards
In a glowing display of creativity and innovation, Texas A&M International University (TAMIU) recently earned a remarkable seven national awards at the 12th Annual Education Digital Marketing Awards held on July 31, 2023. What a proud moment for the university and its dedicated team!
A Celebration of Excellence
The Education Digital Marketing Awards is a prestigious national competition aimed at recognizing excellence across various sectors in educational marketing. This includes areas like websites, digital content, electronic communications, mobile media, and even social media. Each year, the competition sees more than 1,000 entries from colleges, universities, and secondary schools all over the country. This year was no different, with a panel made up of education marketers and advertising professionals meticulously evaluating each submission.
TAMIU’s Outstanding Achievements
Among this fierce competition, TAMIU’s Office of Public Relations, Marketing and Information Services (PRMIS) stood out, grabbing an impressive seven national awards. Steve Harmon, the director of PRMIS, expressed immense pride in the accomplishments of his team. He noted that these awards serve as a testament to their creativity, drive, innovation, passion, and teamwork.
Creative Campaigns that Captivated
One of the notable campaigns that the team executed this year was the unforgettable “Release the Quacken.” In a fun celebration of enrollment growth, the campus was joyfully flooded with rubber ducks, creating a whimsical and engaging atmosphere. Another exciting initiative was the “Dusty’s Glow-Up” campaign, which introduced the university’s brand-new mascot. These uniquely engaging campaigns have helped share the university’s mission and story in fresh and thrilling ways.
A Commitment to Community and Engagement
Harmon voiced how proud he is of his team’s energetic efforts that contribute significantly to positive engagement, recruitment, retention, and enhancing the community’s perception of TAMIU. Achievements of this kind not only reflect well on the university but also highlight the dedication of a team committed to making a difference.
Recognizing the Importance of Innovation
The recognition from the Education Digital Marketing Awards among national peers is particularly gratifying. Harmon emphasized how vital it is to push the boundaries of innovation and creativity constantly. The landscape of educational marketing is ever-changing, and TAMIU aims to remain at the forefront by raising the creative bar.
A History of Award-Winning Work
This isn’t the first time TAMIU has garnered accolades for its marketing efforts. The university has previously received awards from regional, state, national, and international competitions. This recognition only serves as motivation for the team to keep striving for improvement and excellence.
A Talented Team Behind the Achievements
Leading the PRMIS team alongside Harmon are other talented professionals whose identities were not disclosed in the provided information. However, what is clear is that the success TAMIU achieved at the awards is the result of a collective effort from a committed group of individuals focused on elevating the university’s mission through creative marketing.
As TAMIU continues to shine bright in the world of educational marketing, there’s no doubt that the future holds even more exciting possibilities and innovations! With so much enthusiasm and creativity in play, who knows what other unique ways they will find to tell their story and engage with both current and prospective students? Exciting times are truly ahead!
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- Texas A&M International University
- Education Digital Marketing Awards
- National Oceanic and Atmospheric Administration
- The Weather Channel
- Wikipedia: Hurricane Season
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